Sierra Nevada — American Craft Beer in Israel
Client: Sierra Nevada / Protary Craft Beers
Informational and commercial website for Sierra Nevada craft beers in Israel. Planning, design and development for the official distributor Protary Craft Beers.
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The Story
Sierra Nevada Brewing Co. is an independent, family-owned American craft brewery founded in 1980 by Ken Grossman in Chico, California. The brewery is recognized as one of the pioneers of the craft beer revolution in the United States, especially thanks to its iconic Pale Ale.
Today, Sierra Nevada beers are available in Israel through the official distributor Protary Craft Beers. The website showcases the range of beers imported to Israel, tells the brewery’s story, highlights its sustainability values, and allows businesses to contact the distributor.
Beers available in Israel include: Pale Ale (5.6%), Hazy Little Thing IPA (6.7%), Torpedo Extra IPA (7.2%), Big Little Thing Hazy Imperial IPA (9.5%), Trail Pass NA IPA (0.5%), Hoppy Little Thing IPA (5%), Bigfoot Barleywine (9.6%), and Springfest IPA (6%).
The brewery is committed to environmental sustainability: over 10,750 solar panels, 99.8% of waste recycled, and 28 acres of certified organic farming. The website is built in Hebrew and English, featuring a green-gold design faithful to the brand identity.
